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Social Media

04
Nov

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Peg + Cat Case Study

In Social Media by Corrie Oberdin     Comment Bubble  Leave a Comment      Like

What do you get when you add a new PBS Kids show that focuses on math skills, local Nebraska bloggers and some great prizes? You get an awareness campaign that reaches over 100,000 Nebraska parents. As part of a year long Digital PR campaign with NET Nebraska, we worked with 7 Nebraska-based bloggers to promote…

01
Aug

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These are a few of our favorite things…about the new Facebook Insights

In Social Media by Corrie Oberdin     Comment Bubble  Leave a Comment      Like

Facebook recently rolled out a new version of Insights to most Business pages.  While there are a lot of changes, we have a few favorites: The new look is a lot cleaner and easier to read than the old look:   There are handy metrics that pop up when you click on a post within Insights:…

25
Jul

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Checking out Twitter Analytics

In Social Media by Corrie Oberdin     Comment Bubble  Leave a Comment      Like

For years Facebook has given page owners a wealth of measurement data for Facebook pages. When we do a Facebook training session, the Insights tab is where people start to get excited. Not only do they get to see demographics and responses, but they get a lot more information. By nature marketers like data, and…

02
Feb

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Non-profits and Social Media

In Social Media by Dawn Sailors     Comment Bubble  Leave a Comment      Like

Non-profit marketing wears many “hats” – generating awareness, raising funds to keep the doors open, and promoting programs to the individuals who would benefit. Essentially, you have to speak to several audiences – the people you serve, your donors and the general public (a.k.a. potential donors). The Internet provides a bevy of opportunities for nonprofits,…

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