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February 2011

24
Feb

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When is it time for a logo change?

In Logo Design by Dawn Sailors     Comment Bubble  Leave a Comment      Like

A while ago we were contacted by Pharmaceutical Technologies Inc. who was interested in updating their logo. They had experienced a lot of growth since starting the business in 1992.  In fact, since the time they started, they developed additional products and services outside of the scope of their original mission. They felt that, because…

02
Feb

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Non-profits and Social Media

In Social Media by Dawn Sailors     Comment Bubble  Leave a Comment      Like

Non-profit marketing wears many “hats” – generating awareness, raising funds to keep the doors open, and promoting programs to the individuals who would benefit. Essentially, you have to speak to several audiences – the people you serve, your donors and the general public (a.k.a. potential donors). The Internet provides a bevy of opportunities for nonprofits,…

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